Meta has introduced a new earning opportunity for internet users through the world’s most popular social media platform, Facebook.
The company has launched a new program aimed at attracting popular creators from TikTok and YouTube to Facebook by offering higher earnings and greater audience reach. Under the Creator Fast Track Programme, influencers active on TikTok or YouTube will be provided with monthly income opportunities along with expanded visibility on Facebook.
According to the programme, users with at least 100,000 followers on Instagram, TikTok, or YouTube will receive $1,000 per month, while creators with more than one million followers will be paid $3,000 per month. However, participants will be required to post their videos or content on Facebook.
The programme guarantees payments ranging from $1,000 to $3,000 per month for the first three months. After this period, creators will gain access to Facebook’s content monetisation programme, while continued audience growth opportunities will remain available.
This announcement is part of Meta’s broader efforts to bring more creators to Facebook. The company revealed that it paid $3 billion to creators in 2025, marking a 35 per cent increase compared to 2024, with 60 per cent of those payments made for Reels content.
Although Facebook has more than three billion users worldwide, it has often faced challenges in attracting top creators, many of whom prefer platforms such as TikTok and YouTube.
To qualify for the Fast Track Program, creators must share at least 15 Reels within 30 days, posting the videos across a minimum of 10 different days. The content does not need to be exclusive to Facebook, but it must be original and created by the user, even if produced with the help of artificial intelligence.
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