Mercantile, Apple’s only authorised distributor in Pakistan, has launched the iPhone 17 family nationwide, complete with PTA approval, network compatibility, and official warranty support.
Official PTA-backed availability of iPhone 17 series
According to Mercantile, the iPhone 17, 17 Pro, 17 Pro Max, and the ultra-thin iPhone Air are now available across its partner retailers countrywide.
Because these units are PTA approved, buyers avoid the risks tied to grey market imports such as blocked networks, denied claims, or missing after sales service.
Consequently, customers can expect standardised activation, local warranty handling, and easier trade-in or resale down the road.
Pricing and storage options (model-wise table)
iPhone Air (PTA-approved)
| Storage | Price (PKR) |
|---|---|
| 256 GB | 480,000 |
| 512 GB | 563,000 |
| 1 TB | 646,500 |
iPhone 17 (PTA-approved)
| Storage | Price (PKR) |
|---|---|
| 256 GB | 399,000 |
| 512 GB | 482,500 |
iPhone 17 Pro (PTA-approved)
| Storage | Price (PKR) |
|---|---|
| 256 GB | 520,500 |
| 512 GB | 603,500 |
| 1 TB | 686,500 |
iPhone 17 Pro Max (PTA-approved)
| Storage | Price (PKR) |
|---|---|
| 256 GB | 565,000 |
| 512 GB | 648,500 |
| 1 TB | 732,000 |
| 2 TB | 898,500 |
Why Pakistan prices are higher and what buyers get in return
Local prices sit well above US launch tags due to import duties, taxes, currency impact, and PTA registration fees.
For instance, the iPhone 17 Pro Max that starts at $1,199 in the US lands at PKR 565,000 for the 256 GB base model in Pakistan.
Even so, the official channel brings clear advantages: guaranteed PTA compliance, manufacturer backed warranty, and post purchase support through authorised service providers.
In practical terms, that means fewer activation headaches, reliable repairs and parts, and stronger resale confidence, benefits many buyers consider worth the premium when investing in a flagship device.
