Easypaisa Digital Bank has introduced its AI-powered chatbot, “Ello.” This marks a major step toward providing smarter, faster, and more accessible financial services to millions of users in Pakistan.
According to Easypaisa, Ello will improve the user experience. It will also promote financial inclusion by using artificial intelligence (AI).
The chatbot offers instant support and smooth self-service. It helps make the banking services directly available through the Easypaisa app.
How to activate Ello?
Activating Ello is simple. Users can log in to the app and give their phone a small shake to bring up the friendly chatbot, ready to assist.
Through Ello, users can access information about Easypaisa products, they can also reach the help centre, and receive guidance on app features with human like interactions.
Easypaisa’s Chief Digital Officer, Farhan Hassan, said the goal is to make digital financial services easy and accessible. He added that it is inclusive for every Pakistani.
He further added that Ello will provide instant assistance through AI. It is expected to simplify everyday digital banking and enhance the user experience.
Hassan also stated that Ello’s launch will strengthen Easypaisa’s leadership in digital innovation while setting new standards for customer inclusion and service quality in Pakistan’s financial system.
Easypaisa serves one in every five Pakistanis, with 31 per cent of its users being women.
In 2025, the platform is expected to process more than 4.5 billion transactions valued at over Rs 15 trillion, equivalent to nearly 13 per cent of Pakistan’s gross domestic product.
Easypaisa continues to set new benchmarks in digital banking and financial inclusion across the country.
Fake challan SMS scam
Previously, the Karachi Traffic Police had cautioned residents against a growing number of fake text messages claiming to be official traffic challans.
These messages, sent from personal mobile numbers, request that citizens pay fines through EasyPaisa.
According to the department, the SMS alerts are “misleading” and have “no connection with Karachi Traffic Police or any government department.”
