A new controversy has emerged over Pakistan Tehreek-e-Insaf’s (PTI) social media strategy following statements by party leaders Barrister Gohar Ali Khan and Shaukat Yousafzai distancing themselves from YouTubers operating from abroad.
While party leaders have described these YouTubers as harmful to PTI, videos and political commentary by the same individuals appear to be promoted on the party’s official X account. This apparent contradiction has raised further questions about PTI’s social media policy and who actually controls its political narrative.
Images circulating on social media show several posts published on PTI’s official X account, dated October 12, 14 and 17. These posts feature videos and political commentary from various YouTubers.
The development has raised questions about why these individuals’ content is being shared on an official party platform if their activities are damaging PTI. Is the party’s social media team sharing such material as part of its own policy, or is there another strategy behind these decisions?
The controversy has gained further significance following Shaukat Yousafzai’s allegations that overseas-based YouTubers are damaging the party and Barrister Gohar’s public stance of distancing PTI from them.
If the party leadership does not consider these YouTubers its representatives, it must explain why their content is being promoted through its official account. Conversely, if their narrative is acceptable to the party, questions arise over the purpose of the leadership’s statements distancing itself from them.
Against this backdrop, a sarcastic question is also circulating on social media: Who actually runs PTI? Is it the Goldsmith family, Britain’s intelligence agency MI6, the US Central Intelligence Agency (CIA), or all of them?
The question has emerged as political satire and speculation. However, the available images do not provide evidence that any foreign family or intelligence agency controls the party.
The central issue remains who makes decisions regarding PTI’s political narrative and social media strategy. Can the party leadership maintain consistency between its public statements and the content shared through its official platforms?
If overseas-based YouTubers are damaging the party, why is their content being allowed on PTI’s official social media accounts?
The apparent contradiction between the statements of Barrister Gohar and Shaukat Yousafzai and the posts appearing on PTI’s official account requires clarification. The party leadership needs to explain its relationship with these YouTubers and clarify whose decisions guide its social media policy.
